Strategic Marketing Services

Our team of professional custom website designers will work hard for you to provide the very best in web design.

Business Ethics

Our professional website development solutions ensure you the most cost effective and successful website results.  We apply the best internet  marketing strategies and top design skills to every web site we design.

Social Engagement

Learn about our Social Engagement services including Community Engagement and Social Media.

Web Design

Web Site Design & SEO
Our team of web professionals build and manage sites that generate leads, sell products, enhance service and create loyal customers.  View a sampling of our web design portfolio.

About

About Pauline Sugarman's Professional Experience
Learn more about Pauline Sugarman's professional experience.

Contact Us

Contact Blue Pearl Marketing
Please contact Pauline Sugarman to discuss your business needs and how she may be of assistance to help you reach your business goals.

Privacy Policy

Blue Pearl Web Solutions feels strongly about protecting your privacy while you visit our website.  Learn about our Privacy Policy.

Knowledge Center Articles - WebSite Design Tips

Part I - Overview, History and Present State of the Web

This article explores the History of the Internet from its inception in World War II to the Technology Boom of the late 1990's.

This article explores the Technology Bust that occurred in 2000-2001 and the factors that contributed to bringing the internet boom to a halt.

This article examines fundamental strategies or website design principles that underlie successful websites today.

This article reviews examples of the successful application of the fundamental website design principles and the resulting marketing trends & internet advertising campaigns we see evolving today.

Part II- Planning for Success

This article explores the importance of defining your mission, goals and your targeted demographic, their needs and the benefits they seek.

Choosing A Web Designer Check-List
Learn how to determine the most qualified designer to meet your web design needs with this Web Designer Check-list.

Part III - Elements of Great Website Design

Usability - Avoiding User Problems & Defining User Characteristics
Learn the fundamentals of usability testing and how to make your site 'user friendly' for optimum customer fulfillment.

Part IV - Marketing your Website

In this article we will discuss the most important factors that must be addressed to help boost your ranking in Google, Yahoo and MSN as well as the other search engines.

This article reviews meta tags and their role in search engine optimization.

In this article we will explore the ever growing importance of Links.

In the next section we’ll discuss what Spamming the Search Engines is and why it can be so detrimental to your website success.

Slideshows

Social Engagement

Learn the fundamentals of Community Engagement and the tools that can help you inform, collaborate with and empower your audience.

View photos of some of the community engagement events that I have been involved with.

Website Design

View a sampling of some of the websites I have designed and optimized for search engine high rankings.

Resources

About Pauline Sugarman

View a PDF of Pauline Sugarman's Resume including references.